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POP stands for “point of purchase”. These are indoor signs used to indicate checkout counters.
You can see POP signs in retail stores all over Minnesota. They help customers find the checkout lanes so they can pay for their goods. But POP signs have a secondary function, too. POP signs often also act as product displays. POP signs can boost sales of impulse items by customers deciding to grab a pack of gum, a soda, or gossip magazine while waiting in line.
A POP sign could be as simple as piece of car board that says, “checkout here”, but it’s often helpful for the design to be a bit more intricate than that. POP signs should be designed to be on-brand with the image and other signage of your Minnesota store. It also must be built with an idea of what items you want to display. For example, you can even include a refrigerator to cool drinks.
We can design a POP sign that is unique to your store and the look and feel of your business. We can also optimize it to display certain products.
Propel Signs can design, manufacture, and install high-quality and durable POP signs for clients in the Minneapolis/St. Paul Metro area of Minnesota. We can also serve clients further afield, including those in Wisconsin and as far away as Iowa. Please contact us to learn more.